Marketing in real world Research Paper Example | Topics and Well Written Essays - 1000 words

Marketing in real world - Research Paper Example Marketing is all about achieving company’s objectives and becoming more effective than competitors in an industry through various means such as communicating customer value. Target market, marketers and what is being marketed are the most important elements that comprise marketing. It can also be said that marketing is a social process that ensures persons and groups satisfaction via creation and exchange of goods and value with others (Burrow & Bosiljevac, 2009). There are several activities that re involved in marketing that can make customer buy a particular product or service. For instance, a company may decide to design their products in a way that it looks desirable to a client through market research and pricing. Also a company may lower price of their products and let their customers learn about the price change as well as making the product available to the potential customers (Silk, 2006). Additionally, it should be noted that marketing finds, anticipates and satisfi es buyers competently and gainfully. Marketing entails clear understanding, creation as well as delivery of profitable value to the target market in a way that is superior to competitors’ style. ... However, these business organizations can also adapt other short-term marketing strategies, which are focused to cope with the level of competition in the market. These types of marketing strategies are of great importance as the prime goal of any business is to maximize profit and ensure survival in any business environment. Marketing just like any other business function has really improved due to technological changes (Sheth & Sisodia, 2006). The internet has been the greatest revolution in the modern era for many business owners. It has contributed tremendously for most changes in the way business is done in the global market. Most businesses are using the internet as an effective and efficient way to reach out to many customers. Most businesses are now using the internet to not only advertise, but also to communicate with customers thus boosting their sales. An area that has experienced great change due to internet revolution is advertising (Burrow & Bosiljevac, 2009). The inter net is able to provide specific advertisements to target internet users through advertising such as through AdSence managed by Google. Companies have also changed from subscription service advertising to free content advertising in a move aimed at achieving huge numbers of targeted audiences. In addition, sales and marketing through the internet has promoted transparency in the way businesses conduct their activities. Transparency has now been adopted as a new selling and marketing strategy (Silk, 2006). Furthermore social media marketing is gaining website interchange or awareness via twitter, face book, and blogging. Social media marketing programs more often than not strive to

Adult Crime, Adult Time Essay Example | Topics and Well Written Essays - 500 words

Adult Crime, Adult Time - Essay Example Other non-violent offenses include skipping classes, violating the curfew laws, and running away from home (Stahl). The US crime law requires the juvenile offenders who are below the age of 18 should be treated rather than be punished. I strongly support the idea that juvenile offenders should not be treated the way adult criminals are being punished. In line with this, several reasons will be provided in order to strengthen this argument. Reasons behind the Argument There is a negative psychological impact associated with the idea of mixing the juvenile offenders with the adult prisoners. Several studies revealed that most children and young adolescents have not yet fully develop their critical thinking abilities. Since the adult offenders can easily influence and affect the emotions, attitude and behavior of the juvenile offenders, the act of mixing the juvenile offenders with the adult offenders could only worsen the situation. According to Siegel and Welsh, â€Å"social issue re lated to racism and despair could lead to the development of juvenile delinquency† (118). It means that the act of labeling a juvenile offender as a criminal offender could make the child accept the idea that he or she is a criminal.